PRONO CHALLENGE 2010 Index du Forum
PRONO CHALLENGE 2010
Pronostisque sur la coupe du monde 2010 organisé par une bande de copains. Du fun, de l'humour, de l'amitié et de la passion autour du ballon rond.
 
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Different.^By Yo.ungm-e Moon

 
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MessagePosté le: Jeu 12 Mai - 07:29 (2016)    Sujet du message: Different.^By Yo.ungm-e Moon Répondre en citant

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Its..hard..to..argue..with..this..insightThere...are...too...many...competitors...chasing...too...few...customers...with...products...and...services...that...look...too...much...alikeThey...either...say...nothing...or...they...make...something...up...on...the...fly.This.market-research.guru.runs.a.firm.that.has.conducted.thousands.of.mystery.shops.and.interviews.with.front-line.employees.at.retail.banksTechCrunch.News.TCTV.Events.CrunchBase.About.Staff.Contact.Us.Advertise.With.Us.Send.Us.A.Tip.International.China.Europe.Japan.Follow.TechCrunch.Facebook.Twitter.Google+.LinkedIn.Youtube.Pinterest.Tumblr.Instagram.StumbleUpon.Feed.TechCrunch.Apps.iOS.Android.Windows.8.Subscribe.to.TechCrunch.Daily.Latest.headlines.delivered.to.you.daily.Subscribe.to.Subscribe.to.TechCrunch.Daily.Enter.Email.Address.Subscribe..2013-2016.AOL.IncDifferent:..Escaping..the..Competitive..Herd..by..Youngme..MoonThermostats..have..been..in..existence..for..decades,..and..yet..their..features..have..barely..changedInstead,..the..brands..that..break..out..are..those..that..can..maintain..their..products..differences..even..under..the..most..relentless..criticismNews...Startups...Mobile...Gadgets...Enterprise...Social...Europe...Asia...Crunch...Network...Unicorn...Leaderboard...Gift...Guides...All...GalleriesAll...Timelines...Videos...Apps...News...Bullish...Crunch...Report...Disrupt...NY...2016...All...ShowsAll...Videos...Events...Disrupt...Startup...Battlefield...Crunchies...Meetups...International...City...Events...Hackathon...Include...NFLs...1ST...and...Future...TC...Davos...2016...All...Events...CrunchBase...Message...Us...Then.along.comes.an.app.that.completely.throws.away.that.entire.approach,.and.tells.the.customer.that.their.data.will.be.quickly.deletedHow..can..Uber..keep..growing..when..it..surges..prices?..How..can..Nest..succeed..at..making..the..thermostat..engaging?..How..can..Snapchat..compete..in..a..market..like..social..networking..without..any..data?..Yet,..that..disbelief..is..precisely..what..defines..these..great..companies,..and..makes..almost..all..of..their..mundane..competitors..less..appealingTake.a.company.like.Nest,.which.was.acquired.by.Google.a.few.weeks.ago.for.north.of.$3.billionShe.teaches.one.of.HBSs.most.popular.courses,.she.has.written.some.of.its.best-selling.case.studies,.and,.a.few.years.ago,.she.co-authored.one.of.the.most.provocative.articles.that.HBR.has.published.in.yearsWhile.this.multiplication.tends.to.be.beneficial.to.a.point,.as.a.product.category.becomes.mature,.the.number.of.products.start.to.become.a.bit.ridiculousShe.decries.this.competitive.herding,.in.which.companies.rigorously.and.slavishly.analyze.their.competitors.to.determine.their.next.product.improvements,.while.losing.focus.on.the.unique.strengths.their.products.bring.to.a.categoryConsequently,...the...harder...they...compete,...the...less...differentiated...they...become...Products...are...no...longer...competing...against...each...other;...they...are...collapsing...into...each...other...in...the...minds...of...anyone...who...consumes...them.Youngme.Moondelivers.a.stark.assessment.on.the.current.state.of.product.strategy.and.marketingDisrupt..NYThat's..A..Wrap..-..See..You..In..San..Francisco..This..September!..To..her..credit,..Moon..doesnt..argue..for..a..formulaic..approach..to..marketingSo..its..no..surprise..that..her..new..book,..Different,..is..both..refreshing..in..its..honesty..and..challenging..in..its..implications..for..established..companies..(and..cautious..leaders)..in..all..sorts..of..industriesThis..conference..was..for..leaders..of..regional..banks..across..the..United..StatesAll.rights.reservedPlease.try.the.following:(Basking.Ridge,.NJ).Growth.Digital.Marketer.at.REX.(Westlake.Village,.CA,.United.States).More.from.CrunchBoard.Building.great.startups.begins.with.defining.difference.with.the.companies.already.in.a.marketplace,.but.starting.out.different.is.not.enough0.SHARES.Advertisement.Advertisement.Newsletters.TechCrunch.Daily.Our.top.headlines.Delivered.daily.TC.Week-in-Review.Top.stories.of.the.week.Delivered.weekly.CrunchBase.Daily.The.latest.startup.funding.announcements.Delivered.daily.TC.Europe.The.top.European.tech.stories.Delivered.weekly.TC.Gadgets.Top.stories.about.gadgets.Delivered.weekly.TC.Mobile.&.Apps.Top.stories.about.apps.Delivered.weekly.TC.Startups.Top.stories.about.startups.Delivered.weekly.TC.Social.Media.Top.stories.about.social.Delivered.weekly.TC.Asia.The.top.Asian.tech.stories.Delivered.weekly.Crunch.Network.The.best.from.our.contributors.Delivered.weekly.View.More.Enter.Address.Subscribe.Latest.Crunch.Report.DC.Ransomware.Attacks..Crunch.Report.Watch.More.Episodes.Popular.Posts.Featured.Stories.And.the.winner.of.TechCrunch.Disrupt.NY.2016.isBeam.7.hours.ago..Romain.Dillet.Carmelo.Anthony.looks.to.be.a.VC.MVP.with.Melo7.TechPartners.11.hours.ago..Jonathan.Shieber.Wireless.charging.startup.uBeam.accused.of.being.the.nextTheranos.13.hours.ago..Josh.Constine.Monetization,.churn.and.how.to.stand.out.in.the.mobile.datingspace.14.hours.ago..Fitz.Tepper.Latest.From.TechCrunch.Beyond.Siri:.The.AI.revolution.coming.from.theweb.2.hours.ago..Eric.Poindessault.A.look.at.the.machine.that.turns.dough.pods.intotortillas.3.hours.ago..Brian.Heater.The.race.to.the.moon.is.underway.as.Astrobotic.raises.$2.5million.4.hours.ago..Emily.Calandrelli.The.Blockchain.is.the.newGoogle.4.hours.ago..William.Mougayar.Up.Next.One.Year.Later,.Unlocking.Your.Phone.Is.Still.ACrime.Posted.Feb.8,.2014.CrunchBoard.Job.Listings.Senior.Full-Stack.Engineer.at.Getaround.(San.Francisco,.CA,.United.States).Open.Government.Technologist./.Illuminator.at.City.of.Oakland.(Oakland,.CA,.United.States).PR.Manager.at.Swap.com.(Bolingbrook,.IL,.United.States).Senior.Applications.Developer.at.Matheson.Tri-Gas,.IncGo...to...Microsoft...Product...Support...Services...and...perform...a...title...search...for...the...words...HTTP...and...405The...setting...was...beautiful,...but...the...mood...was...somberIdea.brands.are.not.perfect.brands,.Professor.Moon.warnsFar.from.itCirque...du...Soleil...is...an...idea...brand,...a...circus...that...reimagined...what...a...circus...could...beIt.sounds.almost.repulsive.to.believe.that.consumers.could.love.a.company.that.removes.choices,.but.that.is.precisely.what.these.companies.doI.was.stunnedThere..are..now..millions..of..apps..in..the..various..app..stores,..and..it..seems..that..every..day..a..dozen..or..more..companies..are..foundedContact.the.Web.site.administrator.if.you.believe.that.this.request.should.be.allowedThe...page...cannot...be...displayed 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MessagePosté le: Jeu 12 Mai - 07:29 (2016)    Sujet du message: Publicité

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